We’re excited here at PadgettNGA to announce that Janet Kaup has been asked to speak at the Georgia Small Business Development Center’s StartSmart event. She will be the lead presenter for Module 5 (Financial Foundations).
Here is more info on the event…
If you can dream it, we can help!
Owning your own business is the American dream, but building it to withstand the test of time takes a unique set of tools—and a lot of hard work.
SBDC StartSmart will show you the way.
SBDC StartSmart Gets Results:
- Evaluate and refine your business concept Improve your knowledge of business fundamentals
- Conduct research about your markets and competition
- Develop a thorough, yet practical business plan
- On-going consulting from SBDC professionals keeps you on track
SBDC StartSmart was developed by The Georgia SBDC Network. Utilizing award winning educational materials by national author Rhonda Abrams and ideas from other leading experts.
On Your Mark, Start. . . Grow!
Designed specifically for new entrepreneurs, SBDC StartSmart provides the resources and support to launch your company and put your dreams within reach.
StartSmart will help you launch a business built for today’s challenging times. In just 8 three-hour sessions, learn to evaluate and implement your vision by creating a thorough, well researched business plan.
SBDC StartSmart covers these important topics in eight high-energy, interactive sessions:
1. Foundations for a Successful Business
2. Marketing Research &Analysis
3. Capturing the Market
4. Efficient Operations
5. Financial Foundations (Janet Kaup is the presenter for this session)
6. Financial Plan
7. Bringing it All Together
8. Implementing and Presenting the Plan
The StartSmart Program:
Foundations for a Successful BusinessParticipants explore the factors of a successful business including identifying their own entrepreneurial motivation and validating their business concept. They will refine their business concept, being certain their business will achieve their personal objectives and have a good chance for long-term success. After an overview, they will begin the business planning process.
Marketing Research & Analysis Planning begins with development of the company description, legal status, products and services, management and leadership, and location. Participants will also complete their mission statement. Research and analysis of the industry will include evaluation of industry standards and trends. They will define and begin research on their target markets.
Capturing the Market Market penetration strategies are developed. Participants will research and identify their competition and determine their competitive position. They will define their strategic position and evaluate their business risks by preparing a SWOT analysis. Based on this internal and external assessment, participants will prepare a realistic, cost-effective marketing and sales strategy.
Efficient Operations Participants analyze the day-to-day operations, documenting routine processes and identifying opportunities for more efficiency. They will develop an overall technology plan by completing a needs assessment. They will identify the organization’s management team, and consider ways to establish company culture, interview and hire employees, and build a network of advisors.
Financial Foundations After a review of financial concepts, participants will identify personal financial goals to determine the financial feasibility of their business concept. They will determine start-up costs and prepare financial projections to show the financial outcome of their plan.
Financial Plan Participants will update and refine their financial projections, producing a projected income statement, balance sheet and cash flow statement. In addition, they will calculate break-even analysis and determine
if they will need outside financing to implement the plan.
Bringing it All Together Participants will complete the Executive Summary, develop the “Elevator Pitch”, and update the business plan draft. Tips for tailoring the plan to meet the needs of different audiences will be reviewed. Special emphasis will be given to presenting the plan to potential funding sources.
Implementing and Presenting the Plan At the conclusion of the program, participants will prepare a short presentation of their Executive Summary or Elevator Pitch and deliver it to their class.
“Planning without action is futile, action without planning is fatal.” Unknown
FOR MORE INFORMATION, DOWNLOAD THE EVENT FLYER AT SBDC-StartSmart Gainesvile